Search Engine Optimization

Once your web site is complete it will need visitors - visitors who are genuinely interested in your site and who will take the next step and contact you or purchase your product or service. Ecom Solutions help you generate the traffic you need by optimising your web site for the search engines and directories.

The Search Engine Optimisation Process
The process of optimising a web site for the Search Engines can be broken into three element parts. Firstly it involves 'cleaning' a site to ensure the site can read by Search Engine. Secondly keywords and phrases (search terms), research is conducted to fine-tune the search engine terms you want to be searched on. Lastly the site is then optimised and submitted to the Search Engine. Ongoing maintenance is also paramount to ensuring your site is keeping abreast of your competition. This involves continual research into your search terms, keywords and ranking you get from google.

Properly Coded Web Pages
Your site will have to be 'readable' by the Search Engines. Poorly coded web pages and incompetent optimisation can easily hamper results. Ecom Solutions can go through your code line by line to ensure your web site is properly structured. This will often result in quicker page load times and greater cross-platform compatibility.

Keywords and Search Terms
Refining the terms on your web pages is paramount to successful results. We can create a list of terms real people are using to search for your product or service and insert them into your site.

Search Engine and Directory Submission
Once your site is optimised we will submit your site to the appropriate Search Engine and directories.
All of our sites are created in such a way that they will be immediately readable by the search engines. Search Engine Optimisation is the process of ensuring the site will gain traffic to your site that will yield results.